SMU Lee Kuan Yew Global Business Plan Competition
UI dESKTOP Design
CONCEPT
Singapore Management University’s Lee Kuan Yew Global Business Plan Competition (LKYGBPC) is a competition whereby participants from around the world, including Singapore herself, are invited to showcase their innovation and entrepreneurship in correspondence to the issues of the 21st century.
The 2019 website is for the 10th annual LKYGBPC. The objective was to encourage participation and submission of innovative business ideas through the energy derived from the website.
PROJECT BRIEF
Requirement(s): 12 x Unique Desktop Mockup (Homepage, Events, Contact, Our Team, Get Involved, Competition, FAQ, Accommodation, Gallery, Rules & Regulations, Prizes, Search Results)
Tool(s) used: Adobe XD, Photoshop, Illustrator
Duration for Design: 3 weeks (inclusive of client review)
Homepage
In order to captivate audiences, the curtain screen to the website is made interactive. The idea was to mimic a game whereby users are in a spaceship surveying an aerial view of the ground and is able to hover over specific points on the ground to gain more information on it. Each circle pulses as it is highlighted and if users do not hover on any points, each point will auto-play, and fade in and out on its own.
The rest of the information that falls below the curtain are ranked based on importance and flow of message.
Competition
This page features information on the program and some of the terms that need to be met in order to apply.
Other Pages
